The Fit Ritual

Two numbers.
One clasp.

Our bras are cut in letter sizes, S to 2XL, and each knit stretches differently. Measure once and we tell you your size in every style, so the first one you order is the one you keep.

Fit calculator

You measure

D cup · 31" under, 35" bust

32D

Your size in each style

Everyday

Shop M

Smooth Scallop

Shop M

Not sure of a reading? Send us these numbers on WhatsApp and we'll size you before you pay.

How to measure

  1. 01

    Get ready

    Use a soft tape measure. Measure braless, in a light T-shirt or dera, or in a comfortable non-padded bra. Stand relaxed, shoulders down.

  2. 02

    Underbust

    Wrap the tape around your ribcage right under the breast, where a bra band sits. Keep it level all the way round and snug, not tight. Note the reading.

  3. 03

    Full bust

    Wrap the tape around the fullest part of your breasts, just touching, not loose and not pressing. Note the reading.

  4. 04

    Your cup

    Bust minus underbust is your cup: one inch of difference per cup, so 4 inches is a D. Then read your letter size for each style off the chart below, or let the calculator do it.

Between two sizes, or not sure of a reading?

Send us your two measurements on WhatsApp and we'll size you on the actual piece before you pay, wherever you are. No need to come in. It takes a minute and it's how most of our customers get it right first time.

Check my size on WhatsApp

Size chart

One body, a different letter in each knit.

Find your underbust in the range for each style. Cups A to DDD (F) take the size shown. G and H cups take the next size up so the knit has room across the front. Past H, message us and we'll fit you by hand.

Everyday

SizeUnderbust
M70 to 82 cm (27.5 to 32.5")
L80 to 92 cm (31.5 to 36")
XL85 to 100 cm (33.5 to 39.5")
2XL95 to 110 cm (37.5 to 43.5")

A firmer knit: many people take one size up from their Smooth Scallop size. The ranges overlap, so at the edges we'd rather size you by hand.

Smooth Scallop

SizeUnderbust
S60 to 69 cm (23.5 to 27")
M70 to 85 cm (27.5 to 33.5")
L86 to 100 cm (34 to 39.5")
XL95 to 108 cm (37.5 to 42.5")

A softer, stretchier knit. The ranges overlap, so at the edges we'd rather size you by hand.

Bust minus underbustABCDDD / EDDD / FGH
Inches12345678+
Size to takeAs chartAs chartAs chartAs chartAs chartAs chartOne upOne up

The result

Everyday M · Smooth Scallop M

In stock in your size right now. One tap puts it in your bag.

The Everyday in Noir

The Everyday in Noir

KSh 2,500

The Everyday in Heather Grey

The Everyday in Heather Grey

KSh 2,500

The Everyday in Maroon

The Everyday in Maroon

KSh 2,500

The Everyday in Sand

The Everyday in Sand

KSh 2,500

The Smooth Scallop in Blush

The Smooth Scallop in Blush

KSh 2,800

The Smooth Scallop in Pearl

The Smooth Scallop in Pearl

KSh 2,800

The Smooth Scallop in Noir

The Smooth Scallop in Noir

KSh 2,800